Did you know that the average consumer today contacts customer service on at least three channels to get help?
Today’s customers want to interact with brands the same way they interact with family and friends—across a variety of channels, with seamless integration across all of them. Of course, to pull that off at scale with thousands of customers, you need omnichannel support.
Omnichannel support makes it possible for your customers to connect with your customer service team on whatever channel is most comfortable for them, whether that’s traditional voice calls, web chat, text message, email or more. An omnichannel support strategy ensures that all of those channels are completely integrated on the backend, allowing each customer service agent to have a full picture of the customer’s history and interactions.
This consistent, integrated support makes getting questions answered much easier for customers—but it also benefits your business.