Market Research Telephone Surveys | ROI Solutions

Market Research Surveys

Market Research Surveys

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SERVICE OVERVIEW

With the rise of social media and online reviews, businesses have numerous new and exciting ways to get feedback from customers. But surveys conducted by call center agents still reign as one of the best ways to learn what customers really think about how you’re doing. This feedback helps you know where you’re succeeding in your business and where you need to improve. Without such feedback, you’ll risk not having a strong connection with your customers, which could cause them to turn to your competitors instead.

Low-cost call center surveys can greatly impact your reputation and your long-term profits, and ROI Solutions has the tools to help you make them happen. ROI Solutions offers both customer satisfaction surveys and market research surveys for our wide range of clients. We’ve helped Fortune 500 companies, new startups, and small businesses get crucial information from their customers with these important survey tools.

What is a Market Research Survey?

Whether you need market research surveys, political surveys, telephone surveys, or customer feedback surveys, the valuable feedback each type of service survey provides is vital when it comes to helping your customers experience what they want while retaining your “good business” status. When you use a survey company to gain feedback about your products and services, it allows you to identify and fix problems before your customers decide to take their business elsewhere. When you partner with ROI Call Center Solutions, our specially trained agents will conduct these surveys and provide you with the insight you need.

Whether you need market research surveys, political surveys, telephone surveys, or customer feedback surveys, the valuable feedback each type of service survey provides is vital when it comes to helping your customers experience what they want while retaining your “good business” status. When you use a survey company to gain feedback about your products and services, it allows you to identify and fix problems before your customers decide to take their business elsewhere. When you partner with ROI Call Center Solutions, our specially trained agents will conduct these surveys and provide you with the insight you need.

What is a Customer Satisfaction Survey?

A customer satisfaction survey gauges how your customer feels about a product or service they’ve purchased from your company in recent history. These types of surveys can measure satisfaction specific to a certain product, or measure your customer satisfaction across the board.

You can also use these customer satisfaction surveys to measure satisfaction with customer service or other elements that affect customer loyalty, like timeliness of delivery service. Some companies even use these surveys to gauge interest in new products and services before investing too much time creating something that might fall flat with their customers.

Market Research Surveys

Today many companies are turning to survey companies that specialize in market research survey services. Market research surveys will help you to better understand the consumers in your market, their decision-making process, and when their behavior can be influenced or changed. At ROI Call Center Solutions, our agents will use market research surveys to help you:

  • Identify unmet marketing needs
  • Understand consumer behavior and motivation
  • Determine optimal product marketing
  • Maximize market brand performance
  • Enhance shopping or service experience
  • Refine communication and market promotion strategies
  • Gauge interest in new products and services

Our team at ROI Call Center Solutions will perform your market research survey with professionalism, responsiveness, and technical expertise. The research process begins and ends with a project manager who has been specifically assigned to you, and who is readily available by phone or email at any time. We understand the importance of quick response times and are here to give you the support and insightful analysis you need.

Customer Satisfaction Surveys

Customer service satisfaction surveys can be used to effectively develop customer loyalty and increase your business’s long-term profitability. Customer service satisfaction surveys are essential for any company that is committed to customer retention. Our outbound call center consultants at ROI Call Center Solutions will use our customer satisfaction surveys to measure:

  • Overall satisfaction
  • Product-specific satisfaction
  • Timeliness of delivery services
  • Customer service satisfaction
  • Interest in new products and services

Our agents are trained for every specific survey they are assigned, and each will carefully listen to and note all comments and concerns of every customer surveyed. Results will be directly delivered to you with the goal of providing valid conclusions that allow you to make the decisions that matter the most.

Additional Benefits of Call Center Surveys

Call center surveys are one of the easiest, most cost-effective ways to get feedback from your valued customers. They’re convenient and simple to execute. Here are just a few of the many benefits you’ll enjoy using call center surveys for your business:

Quick Execution

Call center surveys can be set up within a very short time period, and are also easy for your customers to complete. Because customers generally avoid things that take time or are difficult to understand, this means you’ll get a higher rate of response. You don’t need to collect data in advance or have extensive information about your customers before conducting the survey.

Add a Personal Touch

Rather than sending out a generic email or mailer, a survey from a call center agent allows your customers to speak to a human and make more of a connection with your business. Customers will appreciate talking to someone, and the person giving the survey can add a unique spin to make the customer feel more valued and comfortable giving their feedback.

Quality Control

When you send out other types of surveys, you can’t always make sure the customer understands the question or is even paying attention as they fill out answers. A call center survey allows you to have more quality control by making sure respondents can ask questions or clarify for understanding.

Increased Customer Retention

The ultimate benefit of call center surveys is the feedback you receive to better the customer experience. Customers will also feel a deeper relationship with your company and appreciate being listened to and validated in their feedback. When you take their responses and put their requests into action, you’ll earn a more loyal customer base who sticks around for years to come.

JUST A FEW OF OUR SATISFIED CLIENTS

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